Things to Know Before Developing a Mobile Application

With the flourishing field of mobile applications, almost everyone is creeping into this business and as a part of it this industry has some unwanted apps that neither benefit the user nor to the app maker. Most of the app failure is due to improper research before its development. Mobile apps Development Company should know the exact target and necessary thing they want to achieve in the market with the app. Without keeping any pre-conceived notions in mind, app making for mobile or tablet needs a set of steps to be followed before actually starting to make an app.

Here is complete set of guidelines or advice that mobile apps development should precede before developing an app.

Clarity With Goal of App Making
The whole and sole of app making does not only include the process of making money. Some apps are delivered to the market as a cause of social responsibility or leveraging influence over others. Some apps may be the investment as a part of marketing ones business or other stuffs. So the app maker should intrinsic clarity about the future of the app and design, set and formulate strategies for app making accordingly. Dividing the complete procedure for app making into discrete steps for enhanced result is must.  If the goal is clear, the way to reach the goal will be automatically be unhindered.

App Costing or Charges of App
This step is utmost important because knowing the current market scenario and economic consideration of company has to be made in an unbiased manner. It’s according to the allotment of resources and requirement of mobile app developers for a particular project that the decision of app cost has to be made. If the app is being made for personal interests than it’s applicability on app stored has to be check out for whether it is free or charged. The prime monetization of app can be through its effective downloads on app store. Also working with client projects, it’s important to dart in with clarity of when, how and at which milestone the payment has to be made.

Allocation of Resources
For a particular project of mobile app, it is indeed necessary to generate a wire-framing of resources that are needed to be imparted for successful completion of it. Mobile app development requires inherit collaboration between developers, designers, APK developers, marketing sector and reporting person of the project to the client. Before starting up a mobile app development project it becomes necessary to analyze how, what and where your personnel has to be occupied with work that can provide extraordinary results for project enhancement.

Integrity With Platforms And Updates
Most of the app developers find inconveniences in choosing the right platform for app development. In recent market, Android and iOS are the leading platforms with Windows and Blackberry lagging behind considerably. As all the platforms have their own app demands and drafting, correct choice of platform is necessary. Also mobile apps development companies should remember that the app is not over once it is launched. Updates and Upgrades are focusing part of the applications that most clients demand and it is essential to stay tall among others in the market.

Keeping these points in mind and considering app development as a methodological process, mobile apps development business has to be tactfully handled to get prime benefits out of it. App making will then be much easier and give efficient results to the developers. Mobile applications have become an integral part of Smartphone users and they are also going to see more hikes in nearby future giving more opportunities to mobile apps developers.

Why Most Mobile Apps Fail?

Market of mobile app is running thick and fast. Many apps are launched day-to-day but all these apps do don’t get success in the market. WHY? Building a mobile app is not just sufficient for the company. They must try to build a business in the market.

Target Audience - “Adapting From The Influencers”
Firstly, the target audience of the mobile app has to be fixed. Promotional strategies are not pre-defined so as to get the app run longer. Moreover, mobile market research of previous apps is not done to examine the significance of own product. Keeping it simple and straightforward is another task that most mobile app developer does not follow. With the intent of making a hi-fi app, mobile app development companies deliver such complicated product that it seems a burden to the user. Trying to inculcate everything in a small package of app towards other apps because same featured app are available in plenty.

Features - “At The Cost Of Actual Usability”
Shorter battery life, graphics and visual effects that are not appealing, high storage space in mobile are some of the other reasons which lead to mobile application failure. Mobile app developer needs to think as a user before developing the app and understand demand of the user. Adapting the new things may not be easy for the user so by studying the competition in the market, try to give them something that may have edge over the others. Stick to only one concept for which the app has been developed. Irrelevancy of the app ruins the sustainable development of the app in the market after its publishing.

Marketing - “Strength Can Turn Into Weakness”
Marketing is another most important aspect that most mobile app development companies fail to do. Mobile marketing is a crucial in this vast ocean of app world. When you have worked months over to some design, formatting, UI and other aspects of the app, then why to shadow the marketing part of it? Give one prominent reason to the user to enhance the utility of mobile app and market accordingly. The best way to achieve this is by offering them free app or making them one time pay. Regardless of the fact that mobile app developer gives classy features and marvelous display, if the product is not marketed properly it will surely fail.

Mobile App Development Company thus needs to ensure that developing an app as well as framing its future resides in their hands. So better to keep an eye on ever-changing market and let the user distinguish yourself from others.

Mobile Website Vs. Mobile App - Which One is Best For Your Business?

Having a strong online presence for your brand is not enough but at the same time having a powerful mobile strategy for your brand is also extremely important. Mobile sites are usually cheaper than Mobile application development. But mobile sites are relatively easy to update. You often have to make adjustments for each different mobile operating system in order to update applications. With an app you target only one platform but with an optimized web site you target all the browsers in the world. It is quite complex to monitor customer in an app but there exists plenty of tools for the website. Hiring appropriate mobile application developers is an important and not an easy task.

Various benefits of Mobile application development compared with developing mobile websites are as follows:

• Less internet restrictions: Mobile websites always require the user to be connected to the internet in some way. While a lot of apps do not require internet connection and can be used offline.
• Strong mobile engagement: Creating a mobile website is a great start to going mobile but it is just that a mere start. Mobile sites can’t really give you any insight into how people actually use mobile. But in order to capture the real opportunity of mobile, you only need to have an application developed by mobile application developers. Applications are a better platform for engaging users based on how they actually use mobile.
• Cooler visuals: Due to various restricted bandwidth and technology reasons, the effects and graphics on a mobile website can be very limited. Mobile apps also have the powerful capabilities to portray high quality graphics and effects, which presents users with a better and enhanced looking visual.
• Better user experience: Applications have a stronger capability to create a better user experience than mobile website. Applications are altogether a better experience when people are using them frequently.
• More Features: Mobile apps give you unlimited access to the phone’s features such as GPS capabilities, the camera, microphone, etc. while mobile websites can give you very limited access to the phone’s capabilities.
• Speed: Mobile apps also have the ability to run a lot faster than mobile websites.
• Navigation: Navigation on mobile websites can be somewhat static. But on apps it can have a more interactive user interface.
• Perceiving application as better with respect to mobile website: From the statistics point, it is believed that near about 70% of total users said they prefer mobile apps as compared with mobile websites. They preferred apps because they strongly believe that apps are more fast, convenient and easier to browse compared as with websites.
• Interaction time: Users actually use apps more frequently and also for much longer amount of time if they have started liking it as compared with the mobile website. So your application is likely to gain enough value to get maximum users spending much quality time interacting with your related content.